Kia Highest Mass Market Brand in J.D. Power Initial Quality Study

Genesis, Kia and Hyundai ranked highest in overall initial quality and for the fifth consecutive year that Kia is the highest ranked mass market brand in the J.D. Power Initial Quality Study (IQS). Kia Motors also topped four segments, the most of any brand. The Kia models which led their segments are: Kia Rio—Small Car…