Cultivating Car Lovers on Instagram
Kia Motors Worldwide has cultivated an Instagram following of 115,000 car lovers and fans in 172 countries with carefully curated images and a social media strategy that depicts the Kia lifestyle.
Hashtags are used to curate an exciting array of photos contributed by drivers in Europe, the Middle East, Asia and the U.S. #KiaFace is inspired by the brand’s signature tiger nose grille. #KiaYourCity features some of the most beautiful locations in the world. Other posts showcase adventure and nature. Follow for a virtual world tour that does not disappoint.
Kia Motors America employs Instagram to feature cars; community; conversation and consumer events and has a decidedly different look and feel that the global feed.
Kia Country of Charleston invites its followers to experience the Lowcountry’s charms through its #KiaDrives which take our photographer to landmark sites Mount Pleasant and Isle of Palms, James Island and Folly Beach, through John’s Island, Kiawah and Seabrook to the communities of Summerville, Monck’s Corner, Goose Creek and Hanahan; and of course on its home turf of West Ashley. We can’t be everywhere so please post photos of your #KiaDrives to our Instagram feed @KiaCountry.
If you are a Kia owner, be sure to check out these Instagram feeds and join our worldwide community of Kia fans.